This week’s topic was based on the battle between Apple and Android.
For so long, consumers have been purchasing Apple products as they are comfortable with the company as well as the ecosystem that Apple provides, ranging from phones to watches.
Android has been on a rapid rise for the past few years and one main reason for that is the offering of freedom across Android devices. Android allows its users to download applications from almost any source and it is this ‘freedom’ that sets Android and Apple apart.
Apple devices are a walled garden as users can only download applications from the Apple App Store. It is a safe way to use technology and secures your device from bugs and glitches that you might find in other Android devices. This is a HUGE reason why Apple have such a loyal customer base, because of its simplistic ecosystem and security.
Android is basically an open source software as it allows users to completely customise THEIR mobile device or tablet. Anyone can contribute to the success of Android, therefore giving the users control.